AI Primer

Virtual Workshop for Business Leaders


AI is here, and it’s the single most disruptive technological development of our century. It will change everything. Is your organization prepared for it?

At Kinestry, we prepare organizations to find creative ways to innovate with AI. In this online workshop, you will develop a solid conceptual understanding of Artificial Intelligence, the technology behind it, as well as how to implement it leveraging Human-Centered Design (HCD). Finally, you will put everything you learned into practice by working in breakout groups on a business case, where you are tasked to identify opportunities by applying Human-Centered Design.

Format Online Cohort Course
Enrollment Open
Duration 1 Week
Time 5 Hours/Week
Price $197

In Partnership with...

collective future


  • Identify where and how to start an AI initiative within your organization.
  • Understand how AI creates value for your company and customers.
  • Know how to run an AI project and its different phases of implementation.
  • Develop sustainable AI solutions with Human-Centered Design.



Learn how AI, Cloud Computing, Big Data, and IoT are enabling the 4th Industrial Revolution.

Video Lesson

AI and the 4th Industrial Revolution


Learn how AI actually works from the data to the AI Engines.

Video Lesson

How the Machines Really Think


Understand the principles of Human-Centered Design specifically for AI projects

Video Lesson

Introduction to Human-Centered Design with AI


Apply what you’ve learned with real-world business cases in online breakout groups.


Put what you learn into practice by working in interactive teams.


  • Eric Holdener, Kinestry’s CEO, has a passion for innovation and a strong expertise in helping companies implement it. He developed this program with one vision: innovation is everyone’s job, every level of the organization. With this one day AI Primer, he wants to help sure that non technical decision-makers, business executives or creatives, acquire the strategic and basic technical aspects of Artificial Intelligence to understand the value it can bring them, and to communicate with the technical teams.
  • Ronni Kimm is a Design and Innovation Strategy Advisor at Kinestry and the Co-founder of Collective Future. Her work has spanned 25 years of diverse partnerships with organizations, creatives, and technologists. Her expertise using human-centered design approaches has helped numerous organizations understand how to solve problems strategically to generate value for their organization. In addition, her most recent work focuses on future visioning and storytelling through human lenses to help clients imagine new possibilities for their future. She has led future visioning initiatives across industries with multiple clients including Autodesk, Ford, and Nike, among others.
  • A research fellow at Stanford who studied with Andrew Ng, Andrew Zhang is one of the top experts in Artificial Intelligence, Machine Learning, Deep Neural Network as well as IoT and Blockchain. Prior to joining Kinestry, he worked in senior-level positions at Sharp Corporation on developing AI-powered systems connected to IoT devices for preventive maintenance and at HB, a leading behavioral AI FinTech company. Andrew has a Ph.D. in Computer Science.


“I left the workshop informed and inspired, with a clearer, sharper understanding of how AI can help us tackle our big challenges using specific tools and methodologies, and the vocabulary to be able to explain that to non-technical stakeholders”
– Safir Bellali / Digital Product Creation, VANS
“I feel like I have a firm foundation of knowledge about AI. I wish we had more time for Human-Centered Design - I would sign up for a follow-up session!”
– Julie Pilat / The Idea Foundation
“I enjoyed the content that was shared. It was very informative and allowed me to understand where to focus my next steps in learning more about AI.”
– Jonathan Westfield / SVB Leerink
“Kinestry provided an accessible/approachable introduction to complex & relevant topics to understand AI within computer science and recognizing practical applications. It's level-setting on the current state of AI and future potential.”
– Hannah Cortez / Apolis
“Great group of people, an exciting subject that was well presented. Loved the design of the presentation.”
– Chris Rico / Level-Up creative
“Getting an overview of the different concepts and diving into some of the fallacies. I also enjoyed the group exercise, which allowed me to think of AI through the lens of a practical problem.”
– Paul Pichler / Food Centricity, LLC